7 Keys to
Success in Europe

PathfinderSMrefers to a suite of capabilities that Blue Matter offers to help biopharmaceutical companies enter European markets and succeed.
Our offerings are based on the 7 Keys to Success in Europe.

File and Don't Forget

Perform a reconnaissance of the relevant IP & regulatory procedures to inform your interactions with authorities

The Science Won't Sell Itself

Use the right business model to achieve market success

Location, Location, Location

Use an objective scoring process to locate your European HQ

Europe's Got Talent

Know hiring expectations and timelines in Europe and have a phased plan for recruiting team members

Go with the (Product) Flow

Establish an efficient and effective supply chain that ensures your product gets to patients when it's needed

Show Me the Value

Engage early with payers to inform your clinical program and your access and reimbursement strategy

Europe Is Not a Country

Prioritize your markets, formulate a launch sequence, and develop market-centric strategies

Get in Touch

Have some questions? Let's talk.


Together with our expert partners, we work to create valuable insights for biopharma companies seeking to enter Europe and achieve success.

View Resources


Pathways to Value Webinar


October 20, 2020

Register Here

European Biotech Roundtable Follow-Up Session 3


June 18, 2020

Read Summary Here

European Biotech Roundtable Follow-Up Sessions 1 &2


May 28, 2020

Read Summary Here

Session with Thomas Lonngren, Former Exec. Dir., EMA


May 13, 2020

Read Summary Here

European Biotech Leader Roundtable I

Virtual Event

March 26, 2020

Read Summary Here

Speaker Presentation: Theresa Heggie, SVP & Head of CEMEA, Alnylam


November 5, 2019

Read Summary Here

Keys to Success in Europe: Partner Workshop


June 11, 2019

Partner Experts

Blue Matter's Pathfinder team includes a network of partner experts, each of whom specializes in one or more of the 7 Keys to Success in Europe.

Beat Bachmann

Head of Economic Promotion

Canton of Zug

View LinkedIn Profile

Oliver Schiltz

Managing Partner, Switzerland

Heidrick & Struggles

View LinkedIn Profile

Johan Strömquist

Chief Executive Officer

NDA Group

View LinkedIn Profile

Richard de Bakker

General Manager


View LinkedIn Profile

Pim van der Aar

Managing Partner


View LinkedIn Profile

Blue Matter Pathfinder Leaders

George Schmidt

Managing Partner

View LinkedIn Profile

Theofanis Manolikas


View LinkedIn Profile