Blue Matter Blog

Our Foundation: A “People First” Culture
July 30, 2020

If you’ve followed our blog for any length of time, you’ve probably noticed that we like to create high-value content on some of the leading topics in the biopharma industry.  Today, I want to shift gears and write a bit about Blue Matter as a company and its culture. We’re growing rapidly, always engaging with …

Blue Matter “Breakfast Club” Meeting #5: Practical Implications of the COVID-19 Crisis for Biopharma
July 28, 2020

The Blue Matter Breakfast Club is an ongoing series of discussion forums (now virtual due to COVID-19), hosted by our team in Europe.  These forums are by invitation, bringing together leading executives from biopharma companies and other organizations to discuss critical business issues. The fifth Breakfast Club meeting took place on 8th July 2020.  The …

T Cell-Based Therapies in Oncology: Landscape Evolution After a Turbulent 1H2020
July 7, 2020

Six months ago, we published an in-depth review of the cell-based immunotherapy landscape, including forward-facing declarations of 2020 data releases, filings, etc. that would address key outstanding questions, namely: Six months later, despite the unprecedented and unanticipated impact of COVID-19 on corporate operations, clinical trial functions, and regulatory body decision-making, there have been multiple key …

And Now for Something Completely Different: Basketball in India
June 5, 2020

It may come as no surprise that most of the charitable work Blue Matter does is in some way related to healthcare. Our focus as a company is, after all, on the life sciences.  However, sometimes we like to put our consulting skills to use outside of the healthcare space, in areas that speak to …

Blue Matter Statement on Racial Equality
June 4, 2020

We are deeply outraged and shattered by the death of George Floyd, yet another death among too many horrific killings driven by racism and hatred.  We stand together with Black Americans and all those who are affected by systemic and learned racism. Our Blue Matter team—which is made up of talented people from more than …

Blue Matter “Breakfast Club” Meeting #4: A Conversation with Dr. Thomas Lönngren, Former Exec. Dir. of the EMA
May 20, 2020

The Blue Matter Breakfast Club is an ongoing series of two-hour breakfast forums, hosted by our team in Europe.  These forums are by invitation, bringing together thought leaders and executives from biopharma companies and other organizations to discuss critical business issues. The fourth Breakfast Club meeting was a virtual event on 13th May 2020.  The guest …

Continuing the Fight Against Lung Cancer with the GO2 Foundation for Lung Cancer
May 18, 2020

Last year, we wrote about our charitable work with a great non-profit organization, the Addario Lung Cancer Foundation (ALCF).  We’re proud to say that our work has continued with this organization.  However, things have changed over the past year, as the ALCF has merged with the Lung Cancer Alliance to form the GO2 Foundation for …

The Science Won’t Sell Itself
May 12, 2020

“Plans are worthless, but planning is everything.” That well-known quote comes from Dwight D. Eisenhower, 34th president of the United States and former Supreme Commander of the Allied Expeditionary Force in Europe.  It’s a pithy quote—though perhaps a little overstated—that highlights the critical importance of planning for any serious undertaking. For a biopharmaceutical company, the …

The Rarest of Them All: Why Neglected Rare Diseases Require a Very Different Mindset
April 1, 2020

Introduction In previous articles, we explored several important aspects of rare diseases (RDs).  First, we showed how different authorities define the term “rare disease” (or “orphan disease”).  We also established a spectrum of rarity, ranging from those diseases that are considered common—with well-established treatment paradigms—to those that are “hyper-orphan,” affecting perhaps a couple of people …

The COVID-19 Challenge: How Pharma Can Adapt and Succeed in the Face of an Uncertain Future
March 31, 2020

Current Scenario: Challenges, Opportunities, and Critical Success Factors The current situation regarding COVID-19 is alarming.  At the time of publication, infection and death rates are continuing to rise rapidly in the United States, Spain, Switzerland, and many other European countries. In other countries like China, Italy, and Germany the situation appears to be resolving, but …

How Rare Is Rare? Making Sense of Rare Disease Definitions, Nomenclature, and Patient Numbers
March 20, 2020

Many people working in and around the health care system and the biopharmaceutical industry use the terms “rare disease” and “orphan disease” on a fairly regular basis.  Obviously, they refer to any disease that’s uncommon, often with few treatment options (or no treatment options).  But what do these terms really mean? What’s the actual definition …

Location, Location, Location: Why You Need a Systematic Approach to Locating Your European HQ
March 17, 2020

Location, Location, Location:  Most regard that as the first rule of real estate.  Simply put, it refers to the fact that a home’s value can vary dramatically based solely on its location.  Nice neighborhood with good schools, low crime, and beautiful tree-lined streets? In a place like that, a home will command a much higher …

Cell-Based Therapies: Navigating Challenges Through 2020 and Beyond
March 10, 2020

In Part 1 of this series, we reviewed recent developments and upcoming milestones that are shaping the cell-based therapy landscape. Here in Part 2, we explore the various factors and challenges that will influence how each cell-based therapy—and the class as whole—will perform in the marketplace over the next few years. Some of these factors …

Europe’s Got Talent II: Deciding Who to Hire and When
March 3, 2020

When a non-EU-based biopharmaceutical company decides to establish a presence in Europe, there are seemingly countless items that need to be managed, ranging from the highly strategic to the mundane.  One of the most important items is building the European team.  In the previous article, we outlined five ways in which hiring and recruiting differ …

Europe’s Got Talent I: Five Ways Recruiting a Team in Europe Differs from the US
March 2, 2020

“Our people are our greatest asset.” That statement is a time-honored cliché in the business world.  However, clichés typically come about for a reason: They’re usually true.  No biopharmaceutical company can move into Europe without recruiting and hiring talent there.  Obviously, those are essential steps to building a local presence anywhere.  In this installment of …

How are Rare Diseases Different from Rare Oncology and Specialty Diseases and What are the Implications for Companies?
February 26, 2020

Rare vs. Specialty Diseases: Are They the Same? We’ve often been asked what the differences are between rare diseases and “specialty diseases” and/or rare cancers.  After all, these three types of disease share some similar characteristics.  For example, they’re often complex, require higher-cost and “higher touch” treatments, and a high degree of knowledge and specialization.  …

Show Me the Value: Understanding the Payer Landscape and Engaging with Payers in Europe
February 24, 2020

Basic and Essential For any biopharma company planning an initial move into Europe, there are myriad issues to address, as this series outlines.  One of the most important is ensuring that a company’s product(s) will be reimbursed by the various national payers that exist throughout European markets.  It’s a basic truth:  Payers are vital to …

Europe is Not a Country: Defining the launch sequence and market-specific strategies for a diverse Europe
February 19, 2020

Why a Europe-Tailored Strategy is Important When a biopharmaceutical company decides to enter the “European market,” it’s important to recognize that Europe is not really a single market.  Aside from having the European Medicines Agency (EMA) as common regulatory body, the European Union (EU) is actually a combination of 27 markets, each with a differentiated …

File and Don’t Forget: Securing Intellectual Property Protection and Completing Regulatory Filings
January 20, 2020

When entering European markets, a biopharma company must do a range of important things, many of which we will address throughout this series. In this installment, we cover two foundational elements of any European market entry that can set the commercial playing field for years to come.  They are 1.) Securing intellectual property (IP) protection …

Cell-Based Therapies: 2019 Year in Review and Upcoming Milestones
January 14, 2020

Last year we examined cell-based therapies through both scientific and commercial lenses. Over the last year, the field has dramatically advanced beyond the recently approved CD-19 CAR-T therapies (KYMRIAH and YESCARTA) into novel cell types and designs with potential across tumor types. In this first part of a two-part series, we will review recent and …