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D’Arcy’s foundation is in clinical health psychology, and as a clinician she sees patients managing chronic conditions. She also brings a robust 20+ year background in market research, brand planning, and consulting. Prior to Blue Matter, D’Arcy served in leadership roles at Day One Strategy, Hall & Partners, Daggerwing, Ipsos, and as a faculty member with the Center for Health Innovations and Outcomes Research at Northwell Health. She has a Ph.D. and M.A. in Clinical Health Psychology, The New School for Social Research and a B.A. from Columbia University.